Teaching at the European University of Madrid
Starting in November 2011 I will be teaching at the European University of Madrid as part of the Master’s Degree “New tendencies in advertising communication” McCann Worldgroup and the University are launching to stay at the cutting edge of trends, technology, innovation and communication. Read more
New Chapter “Canálogo” (ChannelPedia) as part of the ON FOR OFFS eBook
I developed together with UM Spain – Curious minds for surprising results and ADN – Marketing que desarrolla negocio a new chapter called “Canálogo” for the eBook ON PARA OFFS. Read more
Apple iAd Workshop London
Let’s get the Super-Rich-Media-Ad-Party going! Read more
ON FOR OFFS eBook
NEW, UPDATED, FRESH! Read more
McCann Worldgroup Spain
Digital & Innovation Strategist and Head of Training
Responsible for contributing to the development of integrated marketing solutions with a focus on digital media. Providing critical customer insights and thought leadership that are perceptual, behavioral, and technology forward. Read more
McCann Erickson NYC
Selected for the annual, international, corporate Exchange Program ‘Kummel’.
15 employees worldwide move during 3 months to another office within the Worldgroup to exchange experiences, improve their skills and share their new knowledge back at their home offices. Read more
ON FOR OFFS Training Initiative
The Guide for the Future
“ON FOR OFFS” is a project by McCann Worldgroup Spain to prepare all employees for the “digital era”. Read more
WERBEWELT Interactive
From September 2005 to August 2007 employed as online project leader at WERBEWELT Interactive GmbH in Stuttgart/Germany.
Daily tasks are, starting from strategic planning and coordination of conception. Creation and implementation of online campaigns, quality management, contact and consultancy of clients, tendering. Read more
HUGO BOSS Website [Project Management]
The HUGO BOSS website is designed to let the user experience the premium brands and fashion trends of the German corporation.
With extensive information and inter- active benefits the website focuses on a strong customer relationship manage- ment. E.g. using video the user shall be given a detailed impression of the products as well as being able to define a „personal collection“ and download it as PDF. Read more
Clearface People Community [Project Management]
Development of the online community „Clearface People“ for Dr. Scheller-Cos- metics with its sub-brand MANHATTAN- CLEARFACE.
With its clear, simple design and excep- tionally user-friendly navigation, the Clearface-People community will be cus- tom-made for its teenage target group. Read more